Phone +234.811-111-1296 or visit

Empower yourself to expand your role and opportunities. Achieve real and quantifiable returns by building a high level of interpersonal, planning and problem solving skills.


Duration: 3 Days

Lagos Venue

106 Apapa Road beside
Zenith Bank Lagos.

Fee: N75, 000. VAT Incl.

4 - 5 participants: 5% discount
More than 6 ppl: 10% discount

Class Session

9:00am – 4:00pm daily.
(In plant training available upon request)
WEEKDAY CLASSES Feb Wed 17 - Fri 19 Nov Mon 7 – Wed 9

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About the program:

This course is a practical sales / marketing course that explore skills and knowledge needed to become a sales super star and gain marketing credibility and share. It also aims to provide a practical insight into the principles and application of sales / marketing at a tactical level (on the street).

Who is it for?

This qualification is aimed at those who are working in sales roles, usually within the marketing function, but also targets individuals in more senior roles, particularly in SMEs, where marketing is only part of what makes the company to meet its revenue target. The certification provides a practical insight into the principles and application of sales at a tactical level.

Who should attend?

  • Business development unit member
  • Sales and marketing member
  • Marketing assistants, coordinators and executives
  • Marketing managers in SMEs without formal marketing qualifications
  • Non-marketers with aspirations for marketing
  • Existing marketers who desire to be a professional sales person

What will you learn?

  • Setting clear sales goals and objective
  • Planning a sale mission and execution
  • Developing a ''no for a question attitude''
  • Reading customer like a book
  • Interpreting and Understanding customer's verbal and non-verbal objections
  • How to handle different types of objections
  • Practicing relationship marketing
  • Understanding the sales budget and sales funnel principle
  • Closing the sale
  • Case study and role plays

Why this training? Because of 4 dirty truths:

  • Without a defined sales plan and process that actually works for your unique selling environment and product, there's no way to effectively navigate through the sale, let alone to coach anyone on how to do it more effectively. Selling is an act and a science. It can be learnt and developed.
  • Sales managers are unknowingly allowing middle and low-performers define the sales culture for the entire team. Effective, purposeful selling is a thrill, but it's rarely the easiest, most comfortable or most intuitive option at any point in the sales process.
  • It is the organisation's role to create a well standardizes designed process and procedure that guides how their sales team present and delight customers. This must be a policy document.
  • Sales department is the engine room of any organisation. With the best operation staff and sub optimal sales force a company is bound to bleed to death. Getting them equipped is the least you can give to your sales general.

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